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Can I insert personal subscriber information, such as first name or last name, into my email or SMS?

Last Updated: 17/4/2024     Tags: personal, subscriber, information, personalization, personalisation
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Yes. Taguchi offers personalization tags to bring such information as a subscribers recorded first name, last name and many more in to your emails.

You can generate a personalization tag using our generator found here.

Alternatively, you can see the full Javascript or XSLT references:

JavaScript Personalization

XSLT Personalization

Note: Using personalization in SMS may cause increased message length which in turn may incurr extra charges per SMS sent. For more information, see the common traps section in our SMS User Guide.