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Can I optimise my email by trying all combinations of subject lines and content?

Last Updated: 19/11/2024     Tags: send, broadcast, order, subscribers
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Yes, Taguchi allows you to test different combinations of subject line and content. It will send the different emails in equal proportions until it has enough information on open and click-through rates to be able to broadcast the optimal combination to the remaining subscribers.

See our A/B & Multivariate testing articles for more information.