What reports can I generate within Taguchi?

Last Updated: 17/4/2024     Tags: report, reporting, stats, statistics, extract
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Activity and Campaign reports can be generated in two different formats; PDF and CSV.

Activity Report

PDF

Activity Results

Overall Performance

  • Total sent
  • Bounce rate
  • Unique Opens
  • Unique Clicks
  • Total Converted
  • Total Sent
  • Bounce count
  • Unsubscribed count
  • Total Opens
  • Total Clicks
  • Average Value
  • Value / Send

Performance Over Time

  • Sent
  • Bounced count
  • Unique Open count
  • Unique Click count
  • Converted count
  • Total Value

Clients and Devices

  • Platform Usage percentage
  • Top Clients
  • Client percentage per platform

CSV

Activity Results

  • Activity ID
  • Activity Name
  • Date
  • Time
  • Status
  • Campaign ID
  • Campaign Name
  • Total Sent
  • Total Bounces and bounced percentage
  • Total Opens and open percentage
  • Total Clicks and click percentage
  • Total Conversions and conversion percentage
  • Conversion Value
  • Value/Send
  • Unique Opens and unique open percentage
  • Unique Clicks and unique click percentage
  • Unique Conversions and unique conversion percentage
  • Unique Unsubscribes and unique unsubscribe percentage

Activity Performance Over Time

  • Snapshot Timestamp (Universal Coordinated Time)
  • Emails Sent
  • Bounce Count and Bounce percentage
  • Total Opens and Total Open percentage
  • Total Clicks and Total Click percentage
  • Total Conversions and Conversion percentage
  • Conversion Value
  • Value/Send
  • Unique Opens and Unique Open percentage
  • Unique Clicks and Unique Click percentage
  • Unique Conversions and Unique Conversion percentage
  • Unique Unsubscribes and Unique Unsubscribe percentage

Link Statistics

  • Link URL
  • Total Clicks
  • Click percentage

Clients and Devices

  • Client Name
  • Client Usage percentage

Subject Line Optimization

  • Combination Number
  • Configuration ID
  • Subject
  • Sent Count and percentage
  • Unique Open count and percentage
  • Unique Click count and percentage
  • Conversion count and percentage
  • Value / Send

Campaign Report

PDF

Campaign Results

  • Total Sent count
  • Unique Open count
  • Unique Click count
  • Conversion Value
  • Value / Send

CSV

Campaign Results

  • Sent count
  • Bounce count and percentage
  • Total opens and percentage
  • Total Clicks and percentage
  • Total conversions and percentage
  • Conversion Value
  • Value / Send
  • Views
  • Submissions and percentage
  • Unique Opens and percentage
  • Unique Clicks and percentage
  • Unique Conversions and percentage
  • Unique Views
  • Unique Submissions
  • Unique Replies
  • Unique Unsubscribes and percentage

Subscriber Report

List Results

PDF

  • Summary

    • Total subscribers
    • Total contactable subscribers
    • Total subscribers unsubscribed
    • Total invalid subscribers
  • List engagement

    • Total contactable
    • Total contacted
    • Engaged percentage
    • Converted percentage
    • Conversion value
  • List growth

    • Total contactable
    • Predicted engagement
    • Predicted conversions
    • Predicted total values
    • Total added to list
    • Total removed from list
  • Contactable subscribers by acquisition source

    • Acquisition type
    • Top sources
  • Decile performance

CSV

List Results

  • General List Results

    • List name
    • List type
    • Date
    • Total subscribers
    • Total contactable subscribers and contactable percentage
    • Total invalid subscribers and Invalid percentage
    • Total unsubscribed and unsubscribed percentage
    • Past value
    • Value/subscribers
    • Predicted engagement
    • Predicted conversion
    • Predicted value
    • Predicted value/subscriber
  • Week Snapshot timestamp (Universal Coordinated Time)

    • Subscribers added
    • Subscribers removed
    • Contactable subscribers
    • Contacted subscribers and percentage of subscribers contacted
    • Total engaged and percentage engaged
    • Total converted and percentage converted
    • Average times contacted
    • Average times engaged
    • Average times converted
    • Conversion value
    • Predicted engagement
    • Predicted conversion
    • Predicted value
    • Predicted value/subscriber
  • Subscriber Decile Results
    • Engagement decile
    • Total subscribers
    • Contactable subscribers and contactable percentage
    • Invalid subscribers and invalid percentage
    • Unsubscribes and unsubscribe percentage
    • Past value
    • Value/subscriber
    • Predicted engagement
    • Predicted conversion
    • Predicted value
    • Predicted value/subscriber

How do I generate different types of reports?

For instructions on how to generate the different types of reports, please see the following links for each type of report that can be generated: